- Cashout times: Very Fast (1 / 12 hours)
- US Customers accepted: No
- Customer support: Very good
- Casino: Available (Playtech platform)
- Poker: Available
- Games: Available
Ireland’s biggest and most successful and innovative bookmaker. They operate a chain of retail outlets throughout Ireland, Northern Ireland and Great Britain, a Dial-A-Bet department and more recently a Mobile division. They have nine distribution channels and they count 212 shops in Ireland, including three shops at race courses, and 107 shops in the UK.
They are well known for the Money-Back Specials, designed to give customers a better betting experience in the sincerest form of flattery. Their offers are usually poorly replicated by many of their competitors and they are surely the kings of money back specials.
Paddy Power offers 24/7 live chat customer support in English language, also by e-mail, twitter and phone help. Their lines are open 24 hours per day, 7 days per week, and they have fast response times (in average, calls 27 seconds, live help 51 seconds, e-mail 3.23 hours). A FAQ section with the most popular questions and answers is available too.
Payment options, deposit and withdrawal methods
You can deposit and withdraw using the following methods: All major credit and debit cards, Entropay, Cash Card (UK and Ireland only), PayPal, Skrill (Moneybookers), Ukash, Neteller, paysafecard, PayByMobile (UK only), Bank transfer and cheque. All deposits are immediately processed and the minimum deposit amount is usually £/€5 or £/€10. Time to process bank transfers is 1-5 working days, and 5-10 working days for cheque. Credit and debit cards withdrawals take 2-3 working days to reach your account, Cash Card withdrawals are instant, while paypal, skrill, neteller and PayByMobile withdrawals take 1-4 hours to reach your account. Minimum amount per withdrawal is £/€10. Note that they do not charge for credit/debit card transactions. Paddy Power will absorb any fees.
You can change your payment method online once your balance and your outstanding bets total less than £/€50 (this refers to your total balance across Sportsbook, Casino, Games, Poker and Bingo). Simply click “My Account”, then click ‘Deposit’ on our homepage and follow the instructions.
If your balance and outstanding bets total over £/€50, you must withdraw some of your balance or wait until your bets have settled until you can change your payment method. If you’ve used more than one channel before i.e, you’ve placed a few bets on sportsbook, and play Poker from time to time, you may have split your balance across the channels. Logging into the Sportsbook won’t show your balance across all channels, but logging into other channels will. You’ll find your global balance under the ‘My Account’ section. Either way, you will be prompted if your balance is greater than £/€50, and they will tell you where your balance is.
You can withdraw by cheque or by bank transfer without changing your payment method.
Betting coverage and Odds margins
They offer odds on almost all sports, although they still can improve a lot offering more bets on tennis, volleyball and basketball games. They are a little bit more UK centered than they should be as their offers lacks less popular European football leagues.
Their odds are often one of the best available at the market but still they can improve their margins especially at Basketball and Ice Hockey. The profit margin on football is in average 5.7% (note that they do not offer Asian handicap to all football leagues), while they are a great bookie to bet on baseball and American football as the profit margin there is only 4.0%. We do not recommend to use them for your Ice Hockey bets as they operate in a high profit margin of 10.7%.
On the other hand they are one of the best bookmakers when talking about bonus offers in other events such as TV awards and reality shows.
Live betting and more features
They offer a very simple and light weight live betting console with an amazing number of offers. The live betting home page is updated automatically with no page refresh from the user, while there is indicating icons to check if the event is live on tv.
Virtual betting is available too, while they also offer a new sports betting game called BetDash, where you have 10 days to turn 100k into 1 Million in virtual money and get bonus awards in real money. You can play for free or with real money and also you can buy in credits and bet like a real sportsbook.
More features are live text and audio commentaries in Horse Racing, a shop locator, a very useful bet calculator, a blog, results archive for all sports, and some useful help videos for the begginers in betting.
In May 2010 they launched an iPhone App and for some time they were the only bookmaker in the world in the Apple App Store. There soon followed apps for the iPad and Android phones and since then mobile betting has become one of the biggest growth areas in their company and a substantial contributor to overall stakes.
Their developments in mobile betting haven’t stopped there and just in time for Royal Ascot 2011 they launched streaming on their mobile apps. Now you can watch any race being streamed by At the Races for £/€1 provided you’re not in the back end of nowhere and have a decent signal.
Mobile sports betting is available on Iphone and Ipad, BlackBerry, Android and Nokia, while there is also a mobile site available for the users without a smartphone.
Conclusion and Reliability about Paddy Power
Paddy Power is operating since 1988 and as one of the most reliable UK bookmakers, they must be taken very seriously. We tested them for a week to write this Paddy Power review, and everything looks great so far with no problems at all. They have an excellent reputation when talking about reliability, and it is very hard to find someone who had serious problems with them.
They are the third largest online bookmaker and sixth largest online gaming business in Britain and Ireland and they will have more shops in the UK than Ireland by 2013. Note that the acquisition and growth of Sportsbet and IAS by Paddy Power, made them the number one online corporate bookmaker in Australia.